alexander didukh

MANAGING DIRECTOR - Alvarez & Marsal

Dubai, United Arab Emirates


Alexander Didukh is a Managing Director with Alvarez & Marsal in Dubai. Mr. Didukh brings more than 25 years of deep practical knowledge in information technology (IT) and specialises in operational management, project management and cost reduction. He has served clients in a range of sectors, including heavy industrials, retail, financial technology (fintech), food wholesale and system integration.
Mr. Didukh recently served as Chief Executive Officer (CEO) of REVO Technology, a successful fintech startup, driving new business development, sales, new product development and positioning, and a comprehensive IT-fintech infrastructure build. He also served as Chief Information Officer (CIO) at one of the major lingerie retailers in Asia, driving IT strategy development, cost reduction, enterprise resource planning (ERP) system implementation and optimization of ERP-related business processes.

Prior to joining A&M, Mr. Didukh was CEO of Optima Integration, one of the Russian market leaders in IT services and system integration. His responsibilities included general management, creation and development of the sales department, sales in the business-to-business market, core project management and new product and services development.

Mr. Didukh also served as CIO of ENERGOPROM Group, which is among the top five world producers of carbon and graphite products. He led the IT department restructuring, IT strategy development, cost and contracts optimization, ERP post-merger integration, information security and project management. Mr. Didukh also held the roles of CEO and Chief Operating Officer (COO) with several private startup projects in telecommunications and publishing. He also worked in IT with McKinsey & Company, where his assignments included software and hardware standardization, cost cutting programs and HP direct purchasing.

Mr. Didukh earned a master’s degree in solid state technology engineering from the Moscow Institute of Electronic Technology and is fluent in English and Russian.


When Tony Alvarez and Bryan Marsal joined forces in 1983, it was with the intent of seamlessly linking operations, performance improvement and value creation to best help companies turn areas of stagnation into growth to achieve sustainable results. This ethos remains at the core of our firm. We are the consulting firm known for asking tough questions, listening well, digging in and rolling up our sleeves. We are fact-driven and action-oriented. We move our clients forward, to where they need to be. We are A&M.

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