diana dib

Partner - Strategy& (Formerly Booz & Co)

Middle East


Diana Dib is a Partner with Strategy& and a member of the Technology, Media, and Telecommunications practice in the Middle East.

She has more than 13 years of experience in management consulting across Europe and the Middle East.

Diana advises major brownfield and greenfield telecom operators, with emphasis on customer service models, digital transformation, big data, and diversification into adjacencies with focus on digital banking.

Diana also has significant experience in governance and operating models, serving investment authorities, sector developers, and greenfield ventures. She has worked on special zones governance under Saudi Arabia V2030 development programs, and large government-led reform programs in the GCC.

Prior to joining the firm, Diana worked in management consulting in Europe.

In addition to her client work, Diana leads the Gender Diversity program at Strategy&, which aims to attract, develop, and retain female talent; she also leads Reimagine Delivery, an initiative that aims to establish new ways of working in the digital era.

Diana holds an MBA from INSEAD with exchange at Wharton, a master’s degree in digital business strategy from HEC/Telecom ParisTech, and a bachelor’s degree in computer and communications engineering from the American University of Beirut.


The global market is defined by its complexity and fluidity. To shape your future you need to make bold moves, but, of course, that takes time. And money. And people. That’s where we come in. Strategy& takes a bold and pragmatic approach to strategy. We help you see not only where you need to go, but also the choices you’ll need to make to get there, so you can forge a clear path from today’s potential to tomorrow’s promise. As the only at-scale strategy business that’s part of a global network with deep and broad capabilities expertise, we combine our strategic foresight with the experience of frontline teams across PwC to transform perspective into pragmatism, and ambition into action. The result is a strategy process powerful enough to capture possibilities that have yet to be imagined, while practical enough to ensure effective delivery. It’s the strategy that gets an organization through the changes of today and drives results that redefine tomorrow. It’s the strategy that turns vision into reality.