Senior Executive Advisor

fares a. saade

Senior Executive Advisor - Strategy& (Formerly Booz & Co)

Middle East


Fares A. Saade is a Senior Executive Advisor with Strategy& and a member of the firm’s Industrial Manufacturing and Automotive practice. He works with transport and logistics authorities and operators to define policies and strategies, assess investments and partnerships, and set up and ramp up organizations. He is an expert in surface transport and urban mobility, innovations and technologies within public transport, and transport safety, in addition to functional areas including public–private partnerships and capability building.

Fares has authored studies on various aspects of rail and public transport and road safety, including “The Emergence of Public Transportation in the GCC: Promoting the Modal Shift,” and “A Holistic Road Safety Strategy.”

Prior to joining the firm, he worked at Bain & Company and as a financial analyst and physics instructor.

Fares holds an MBA with distinction from INSEAD and a bachelor’s degree in physics from the American University in Beirut.


The global market is defined by its complexity and fluidity. To shape your future you need to make bold moves, but, of course, that takes time. And money. And people. That’s where we come in. Strategy& takes a bold and pragmatic approach to strategy. We help you see not only where you need to go, but also the choices you’ll need to make to get there, so you can forge a clear path from today’s potential to tomorrow’s promise. As the only at-scale strategy business that’s part of a global network with deep and broad capabilities expertise, we combine our strategic foresight with the experience of frontline teams across PwC to transform perspective into pragmatism, and ambition into action. The result is a strategy process powerful enough to capture possibilities that have yet to be imagined, while practical enough to ensure effective delivery. It’s the strategy that gets an organization through the changes of today and drives results that redefine tomorrow. It’s the strategy that turns vision into reality.