gurjot pal singh

Partner - Strategy& (Formerly Booz & Co)

Middle East


Gurjot Pal “GP” Singh is a Partner with Strategy& and a member of the Telecommunications, Media, Technology, and Digital practice in the Middle East. He has over 20 years of combined strategy consulting and consumer business experience. He specializes in digital consumer and market entry strategy. GP has led a variety of assignments encompassing customer value management, digital marketing, e-commerce, M&A, and small and medium business ecosystem development with key clients across Southeast Asia and the MENA region, and in the U.K. He initially joined the firm in 2009, when he held senior roles at Strategy& Singapore and Dubai. He subsequently worked in leadership positions with Accenture and Singtel Group in Singapore. GP rejoined the firm in 2022. He holds an MBA from INSEAD and a master’s degree in business from the University Business School, India. 

The global market is defined by its complexity and fluidity. To shape your future you need to make bold moves, but, of course, that takes time. And money. And people. That’s where we come in. Strategy& takes a bold and pragmatic approach to strategy. We help you see not only where you need to go, but also the choices you’ll need to make to get there, so you can forge a clear path from today’s potential to tomorrow’s promise. As the only at-scale strategy business that’s part of a global network with deep and broad capabilities expertise, we combine our strategic foresight with the experience of frontline teams across PwC to transform perspective into pragmatism, and ambition into action. The result is a strategy process powerful enough to capture possibilities that have yet to be imagined, while practical enough to ensure effective delivery. It’s the strategy that gets an organization through the changes of today and drives results that redefine tomorrow. It’s the strategy that turns vision into reality.