james thomas

Partner - Strategy& (Formerly Booz & Co)

Middle East


James Thomas is a Partner with Strategy& and a member of the Energy, Chemicals, and Utilities team specializing in the oil and gas industry.

In addition to his industry knowledge, James has functional expertise in planning and performance management, and as the lead for the Katzenbach Center in the Middle East he is also well-versed in culture and behavior transformation. This unique blend of experience allows James to drive business development at a number of energy and mining clients and support other practices in deepening senior relationships and generating new opportunities through conversations on culture and behavior.

In addition to his client work, he has co-authored several Strategy& reports, including “A culture of success: Using culture for world-class results in GCC companies” and “The Changing Face of NOCs: Integrated Planning and Performance Management in Middle East Oil Companies.”

James joined Strategy& in 2007. Prior to joining, he worked in IBM Business Consulting Services’ industrial practice and at Deloitte in their energy, infrastructure and utilities practice.

He holds a BSc in computer science from the University of Durham.


The global market is defined by its complexity and fluidity. To shape your future you need to make bold moves, but, of course, that takes time. And money. And people. That’s where we come in. Strategy& takes a bold and pragmatic approach to strategy. We help you see not only where you need to go, but also the choices you’ll need to make to get there, so you can forge a clear path from today’s potential to tomorrow’s promise. As the only at-scale strategy business that’s part of a global network with deep and broad capabilities expertise, we combine our strategic foresight with the experience of frontline teams across PwC to transform perspective into pragmatism, and ambition into action. The result is a strategy process powerful enough to capture possibilities that have yet to be imagined, while practical enough to ensure effective delivery. It’s the strategy that gets an organization through the changes of today and drives results that redefine tomorrow. It’s the strategy that turns vision into reality.